The Advertising Portfolio & Repository for Writer/Creative Director Eran Thomson
Pitch Winning Streak!

Finished the year by celebrating a few more key wins for some of my freelance clients.

If you’re looking to kick off 2016 by some winning new business pitches, give me a call – I’m tracking along with a 100% win ratio for 2015 and looking to keep the streak going in the New Year ahead.

The Royals: Shine Lawyers
Reborn: Uncle Toby’s & the University of Technology Sydney (UTS

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Life Without Barriers Wins Silver Clio & AWARD

Just found out that a project I worked on ages ago is sweeping up in the advertising award shows. First it was Gold at BEFest, then Silver at AWARD (Australian Writers and Art Directors), and now, a Silver Clio – one of only six won in Australia this year.

If you’ve seen the photo on my EranCo Advertising page, then you know how I feel about ad awards: They matter, but not much. Still its good to be a winner. Congrats to The Precinct Team on a job well done.



Just spotted the silliest placement of an we made for 1300-DRIVER. The ad is getting a lot of love, but damn its got a lot of competition on the other side of the fold – I mean, one guy is holding broccoli and the other is makin’ B A C O N. I know who I’d call.

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Kit Kat – Break Rescue

Just released some new videos as part of a wider reaching social media campaign for Kit Kat. The work included near real time video (and written) responses on Facebook from the Break Rescue Team for all of “Break Hazard Awareness Week,” along with lots of activity on YouTube (over 1 million combined views) including prize packs and more.

Check out all the videos here, (including Director’s Cuts) or watch them on the Kit Kat YouTube Channel.

Break Hazard Awareness Week

 

UPDATE: The results are in and the Break Rescue Team are now off celebrating a job well done. Check out the case study video below for sales and engagement results and more.






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